The full extent of our product line at the service of our shared growth!
Commercial events
Every four months, Diager proposes a new set of promotional actions to launch new products, promote standard products and eventually early morning or remote sales operations.
Direct bonuses and challenges complete the system to support these operations.
To create an event and a buzz at your point of sale, Diager has six POPUP STORE concepts that are on the road in France. This participating system allows dealer staff and consumers to have a practical demonstration of the products and get essential information. Product recommendations, specific special offer operations and the presentation of new products are all part of these sales event days.
Actions in the field
Our sales force will support your teams when working with tradespeople and on work sites to give you advice and demonstrate our innovating solutions.
Field event operations have different formats; quarterly operations, Drill Shows, accompanied visits, remote sales operations, technical days, VIP evenings and customised special offers (subject to conditions).
Merchandising
We propose several concepts to cater to your changing and varied needs. Whether you are a materials supplier, or specialise in electricity, heating and plumbing, timber or industrial supplies, DIAGER has studied the ranges adapted to your professional customers for you.
These concepts all have a single goal: a complete, technical range helping professionals to easily find the right solution to their site issues. Our shelving is clearly arranged, with specific colour codes for easy identification.
There is a single tool in this field: The TOP MERCH 2016 support presents all the merchandising solutions and product line layout recommendations.